All social proof. And the classic and strongest social proof… is still word-of-mouth marketing . Classic word-of-mouth propaganda. Your blog and social proof I think social proof is a powerful tool to grow your blog business and thereby sell products and services. While the quality of your content is still one of the most important elements, there may be other, more subtle influences that convert your "storefront visitor" into a subscriber. For example, your blog might grow faster if you show the number of subscribers than if you don't. A low number could actually harm you . And the principle also applies to your comments.
If a lot of people comment on your article, then just more will comment. But you have to pay attention. If you only care about social proof, it's easy to forget what blogging is all about. To provide a benefit to your reader. I know that myself. In the beginning I focused far too much on social proof Israel phone number list metrics like comments and shares. That's why I quickly had articles with over 100 shares and over 100 comments. These are all metrics that flatter your ego but don't help your business. So I zoomed out and reconsidered my strategy. And now I'm only focusing on the number of subscribers and revenue (but don't completely ignore the social proof metrics, of course). Your blog is a social medium.
Therefore, social proof also applies here. Conclusion We humans queue up when we go shopping because other people do the same. We hear fake laughter on popular shows because it makes us laugh too. As we saw in the serious car accident story, social proof can work for you… or against you. Whenever possible, try to use or display testimonials , case studies , “known from” banners , well-known customers , trust symbols , lots of social shares and lots of comments . Social proof is both a psychological phenomenon and a powerful tool. Especially for your blog. Because people are guided by other people. Offline and online.